Tuesday, May 10, 2011

The Most Influential Schools of Engineering on Twitter - Brown is No. 1

Which school of engineering has the most Klout? Engineering schools are tech-savvy, but which has the best managed Twitter account and is engaging with alumni, media and friends on Twitter. 

For the uninitiated, Klout score is a measurement of your overall online influence and ranges from 1 to 100. Klout uses over 35 variables to measure true reach (the size of your engaged audience), amplification probability (the likelihood that your messages will generate actions), and network score (how influential your engaged audience is).

Not surprisingly, some of the universities that top the academic rankings are also among the best at social media. Here’s the breakdown of the top ten:

1. 
 47 Brown University School of Engineering
2.  46 Stanford University Engineering 
3.  42 University of Wisconsin-Madison Engineering
4.  40 Iowa State University College of Engineering 
5.  40 Virginia Tech University Engineering
6.  39 University of Michigan Engineering 
7. 
 39 Olin College 
8.  38 Ohio State University Engineering 
9.  37 Harvard University School of Engineering and Applied Sciences
10.  37 University of Washington Engineering